Archive for August, 2009

Advanced mapping features of the white label flatshare search engine.

Wednesday, August 19th, 2009

One of the many features at our partners’ disposal for their websites is our industry unique mapping search.

Unlike competitors who show properties on a static map, the white label flatshare system has an interactive map.  This allows for members to visibly see on the map their desired location and set the radius on the map of how far from this point they wish to search.  The map also allows for them to search more than one area at a time.

The advantage of this for your members is that they can physically see how far out of town or within a certain radius they wish to live in, which is ideal for bigger towns and cities such as London.

How to promote your flatshare website.

Wednesday, August 19th, 2009

How you choose to promote your flatshare website is left entirely to you, but where do you start?

The first thing that you will have to consider is what your budget.  This will determine which options are available to you.

For those on a shoe string budget, the best method would be to optimise keywords and focus upon a search engine optimisation strategy.  This means getting your website ranked highly in the major search engines such as Google, Bing, Yahoo for relevant keyword searches.  The best way to achieve this is by researching your optimum keywords and incorporating them into your website as often as possible.  You can also get backlinks to increase your Page Rank using websites and forums.

Alternative methods which you have to pay for, include:

  • Sponsored links on the major search engines.
  • Promoting your website offline using various media such as print, television and radio.

The options available to you are potentially endless and thinking outside the box could pay off for you, just be sure what you do is legal and be careful not to get carried away and overspend!

What is white labelling?

Wednesday, August 19th, 2009

A white label product, or service in the case of White Label Flatshare, is an item which is produced by a company and then rebranded by another company to make it appear that it is their own.  This practice is more common than you may initially think and is a growing means for companies to do business.

The benefit of white labelling for our partners is that they are given the opportunity to take a successfully running service and brand it as their own, without having to invest in creating the technology or infrastructure on their own – saving both time and money.

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